A theoretical overview of social networks by faberNovel Consulting . Note the distinction between networks of self expression ( The Platform or “fantasized identity” as they call it ) like MySpace and networks providing services on real-world social graphs ( The Utility or “real identity”) like FaceBook and LinkedIn
This is a great overview for real estate professionals. Online marketing is bending toward social networks and it is crucial to understand the driving forces and purposes of those today, in order to design and execute effective marketing strategies in the future.
— Zoltan Szendro